Posts Tagged ‘playcast’

EVO’s back. Now sporting Android

Thursday, May 26th, 2011

Ah the EVO game console. Remember that interesting little take on “another” type of gaming platform? If not, you wouldn’t be the first, but Envizions did make some considerable waves a few years back when the offered up a Linux based gaming platform, that reportedly “shipped” and then immediately “sold out.” Riiiiiiight. Well it looks like the EVO is showing it’s head again, this time with Android powering the party.

Appropriately titled the EVO 2, Alabama based firm Envisions Computer Entertainment Corporation has recently announced that they’re going to give it a go again, but instead of Linux, eager gamers will find Android under the hood. Envizions is targeting a fall U.S. launch with a select European launch to follow thereafter.

From a hardware POV, the EVO 2 promises a Samsung 1.2 GHz processor, 512 MB of DDR2 RAM, as well as an EVO TV remote, and naturally a game controller. And if the PS3 slim is still shoehorned in/on/above your amp, DVD player, etc., you’ll be happy to know that the EVO offers up big promises in a tiny package, with svelte dimensions of only 17cm x 11 cm x 3 cm (or 6.6 in x 4 in x 1 in). And while this hardware package is nothing truly groundbreaking, Envizions is already looking down the road, and has indicated that they’ll be adding 3D motion sensor capabilities by the end of this year. Assuming that the device actually ships, and doesn’t mysteriously “sell out.”

Running on what Envizions is dubbing a “modified” version of Android 2.2, the EVO 2 will be the first gaming console of it’s kind. Obviously with an Android powered OS, this provides gamers with a real-time gaming playlist, as well as social friends connectivity.

The MSRP of $249 falls right in line with competitors in the marketplace, but can they offer the same bells as whistles as Sony and Microsoft? Probably not, but that’s exactly what Envizions is banking on. By making the console of the “open” variety, I would imagine that Envizions is trying to capture the market that’s tired of “illegally” modding their consoles, only to get the smackdown from “The Man” every time a system update comes along. And this is just fine and dandy with Envizions. Applying the same magic, the EVO 2 is (or will be) the first crowd sourced gaming console. Envizions will let the community in on the overall direction of the console via Twitter and Facebook, as well as the EVO 2 web platform. To be sure, they’re not letting the vast majority of us in on which circuit goes where, but rather, launch location, hardware color, package design, and product image are all up for grabs.

To get the ball rolling in terms of content, Envizions has already posted their SDK, but require an annual fee of $149 for software support. A fair-enough price, provided that the system and company can deliver on their promises. To sweeten the deal, the first 1000 developers that apply for the program, will have their annual fee waved.

“Game development for EVO 2 is cheaper for developers so they have the opportunity to create games on a platform that will increase their return on investment. Developers can also submit pre-existing Android games”, comments Envizions Founder and CEO Derrick Samuels, in a statement.

Again, this isn’t the first time that Envizions has created quite a buzz with their “non-traditional” offerings. I for one, would love to see this become a reality, as market competition only breeds benefits for us, the end consumer. And speaking of alternatives….one has to wonder if the folks at Envizions aren’t already thinking about, or in talks with one of the major cloud based gaming services, as the crossovers are bound to happen. So who’ll grab Envizions first? Gaikai? OnLive? Playcast?

 

Playcast claims “FIRST!” with cloud gaming in Asia

Tuesday, April 19th, 2011

For all the coverage that Gaikai and OnLive have received, there’s one “other” player in the market that’s been quietly going about their business. In a joint partnership with SingTel, cloud gaming service Playcast has recently announced the commercial launch of their Games On Demand service in Singapore. Partnering with Singapore Telecommunications Limited (SingTel), the partnership is the first of it’s kind in the region, and marks a milestone in Playcast’s Asian expansion plans.

“Asia represents a huge opportunity for our game streaming service,” said Guy de Beer, CEO of  Playcast in a statement. “We believe that the partnership with such a powerful platform in the region such as SingTel, will succeed in markets where the console-based gaming economy has had somewhat limited success.”

Branded under the banner “ESC,” this Games on Demand service is presented as a new offering for SingTel customers, and is now available in the region to anyone with a fiber optic or broadband connection with a rated speed of 10Mbps or greater. The streaming games are rendered and executed at SingTel’s data centers, and arrives on consumers’ PC or SingTel “exCite” TV service monitors as an MPEG stream, taking advantage of both DSL and FTTH access networks.

“SingTel is very pleased to be working with Playcast on our cloud gaming service ‘ESC.’ This partnership marks the start of a revolutionary process in Asia as it will change the way people play video games. Using Playcast’s breakthrough technology, our customers can enjoy playing high-end video games without worrying about their computer capability because their games are now all hosted on SingTel’s cloud servers. This will also help us to broaden the reach and accessibility of video gaming by opening it up to new demographic groups,” said Allen Lew, SingTel’s CEO Singapore in a statement.

When it comes down to dollars and cents, the “ESC” service comes in at a cool $9.99 Singapore Dollars, or approximately USD $8 for a monthly subscription, while a one day games-fest will cost consumers $1.99 ~ USD $1.60. Both options give gamers access to a healthy catalogue of titles to choose from leading publishers including Activision, Atari, Disney, Capcom, Codemasters, THQ, and Strategy First.

 

Playcast Media taps JWT to beef up cloud gaming portal

Wednesday, March 23rd, 2011

While OnLive and Gaikai have received their own fair amount of attention, it seems as though another player is making a go and the hearts and minds of eager gamers. Announced yesterday, Israel/UK/Los Angeles based cloud gaming service Playcast Media has recently appointed JWT London to develop its new social gaming portal.

A marketing communications brand, JWT’s client list reads like a who’s who, including Bayer, HSBC, Johnson & Johnson, Microsoft, Nokia, Rolex, and Shell, to name a few. JWT’s new Innovation Lab, a part of the Experience unit will be leading the development of said portal.

The newly formed Innovation Lab is headed by Miguel Andres Clavera, and is tasked with developing a new social gaming platform that will enhance the experience of playing casual games on Playcast’s platform. Playcast is striving to set themselves apart from the competition, starting out with a revolutionary 3D user interface. This 3D interface allows gamers to play multiplayer games as well as connect to their favorite social networks on any PC or TV without the need of a console.

“We provide a media experience which combines the qualities of video games and TV with online streaming and social media. JWT is one of only a handful of creative teams who are able to blend these qualities into an organic user experience with a global application for our European and Asian partners,” comments Playcast CEO Guy de Beer.

Already live in Europe, Playcast’s cloud gaming service isn’t just a game or two here and there, but rather, they’ve struck a number of strategic deals with top level companies including Activision, THQ, Capcom, Atari, Codemasters, and a host of others.

Guy Hayward, Chief Executive at JWT UK Group, said: “It’s an honor to be working with the leading cloud gaming company. This proves that JWT’s focus on technology and its role in people’s lives is transforming the type of work we do. JWT has a history of building brands for the long term; we look forward to doing the same with Playcast.”

The upgraded and enhanced Playcast experience is slated for a launch later this year, and will offer a radically different experience than gamers are used to from traditional PC or gaming consoles.

 

Cloud gaming firm Playcast raises $10 Million series B funding

Wednesday, January 26th, 2011

Cloud gaming. Love it or hate it, it’s a form factor on the rise. With Gaikai and OnLive already duking it out for the hearts and minds of bandwidth hungry gamers, it appears as though there’s another player on the scene ready to make an impact, one that MK Capital and JVP are putting their money on. $10 million of their money in fact.

Playcast Media has recently announced a $10 million injection of series B capital to expand and grow their global streaming gaming service. Chicago/LA based MK Capital and Israeli VC firm JVP have now joined existing funders Xenia Venture Capital and C.Mer Industries. Both Xenia and C.Mer also contributed in this round of funding.

“The Playcast service combines the latest in cloud computing with top-tier content to provide a AAA experience over existing pay-TV and cable networks,” said Guy de Beer, Playcast Media CEO in a statment. “The partnership with JVP and MK Capital, with their deep understanding of the global media technology space, allows us to continue to grow throughout the world following the success we have experienced in Europe and Asia.”

An addition to the cash investment, Playcast now has it’s newests board members, with Gadi Tirosh of JVP, and Yair Landau from MK Capital. Tirosh is a former senior exec at NDS, a leading pay-TV technology firm, while Landau was the long time Vice Chairman at Sony Pictures. Noteably, Landau built and managed Sony’s Digitial Entertainment division, including, you guessed it, Sony Online Entertainment.

According to Landau, “With its unique technology, numerous game-publisher agreements and worldwide MSO/Telco relationships, Playcast is poised to build a meaningful business around the world. We are very excited to help Guy and his team take Playcast to the next level.”

With Girosh adding, “Playcast is at the nexus of some of the most powerful trends in the media business today – turning media from DVD sales and broadcast to on-demand streaming, enabling a new release window for AAA games, over-the-top TV services and the introduction of cloud computing to media services. This new investment allows Playcast to tap into a new pool of resources and expertise and position itself as a de-facto leader in the cloud gaming space.”

While Playcast is primarily European based, having launched in November of 2010, this newest addition of funding and management clearly signals a North American expansion program. Currently Playcast counts Activision, THQ, Capcom, Atari, and Codemasters amongst it’s offerings.

Over the course of 2011, I expect cloud based gaming to grow, not only is size and scope, but distribution and acceptance. With that said, we’ve now got three major players on deck; let’s see who has the best offering, but more importantly, can conquer the “which is cooler?” factor.