The MTV Networks Entertainment Group has recently announced the creation of 345 Games, a new gaming division that will develop gaming related products for COMEDY CENTRAL and Spike TV.  Senior Vice President of strategy and business development, MTVNE, and General Manager 345 Games, Dan Yang announced that the new gaming unity is slated to develop products for the franchises and will be fully supported in both on and off air efforts, as well as online.  First on tap are new products for COMEDY CENTRAL’S “Ugly Americans”, as well as Spike TV’s “Deadliest Warrior”, series.  The later will build upon the success of “Deadliest Warrior: The Game,” which to date has racked up 400,000+ downloads since it’s Xbox 360 and PlayStation launch.

“COMEDY CENTRAL and Spike TV squarely target the video game audience.  Our ‘Deadliest Warrior’ gaming franchise exploded out of the gate last season,” said Yang in a statement.  “With the launch of 345 Games, we are tapping into the passionate fan base of both COMEDY CENTRAL and Spike and creating an enhanced interactive experience based on our hit shows and brands.”

345 Games is a new creation from MTV Networks, although the division isn’t fully independent.  The gaming arm will work closely with the Networks’ existing talent as well as supported by existing Marketing departments and channels.  345 Games plans to reach out to independent developers who are interested in producing content for the COMEDY CENTRAL and Spike brands.

As for first offerings, from the Spike TV side of things, 345 Games will build upon the existing traction developed by “Deadliest Warrior: The Game,” “Deadliest Warrior: Legends,” seeks to take the franchise in a different direction, as the new title will ditch the weapons and armor, and pits gamers against some of the deadliest warriors across the span of time.  The game will feature new heroic warriors, fighting options, a more precise projectile system, more arenas, and a new campaign mode.  In other words…better everything.  Players will be armed with Deadliest Warrior signature weapons and combat skills are unique to each character played.  “Deadliest Warrior: Legends,” is slated to be available for Xbox LIVE Arcade and PlayStation Network for $10.

From the COMEDY CENTRAL side of things, 345 Games will be launching “Ugly Americans: Apocalypsegeddon,” in conjunction with the season two launch of the animated series of the same name.  The four player side scroller will capitalize on the horror-comedy series appeal, and feature an exclusive script authored by the shows writers and creators.  Adding to the exclusivity, the game will feature a new character unique to the game, and feature voiceovers provided by the original cast.  Similar to Deadliest Warrior, “Ugly Americans: Apocalypsegeddon” will be available for Xbox LIVE Arcade and PlayStation Network for $10.