After accomplishing a global spread of their innovative idea, free-to-play, Nexon is looking to the next generation of success, and has recently been named to Fast Company’s Most Innovative Companies in Gaming for the second consecutive year.
We’ve covered Nexon’s various achievements this year, but a quick rundown sees the company diving head first into Mobile, Social, and Console gaming congruently.
On the mobile front, Nexon produced a special “Thief Edition,” of their bread-and-butter, side scroller, Maple Story for iOS devices in 2010, while March of this year saw the arrival of their “other” top seller, Kart Rider which counts a massive 200 million registered users worldwide. Within it’s first week of availability, Kart Rider clocked over 1 million downloads.
Socially, Nexon has been a bit late to the party, however they’re making up for it with a significant partnership with A Bit Lucky which focuses on cross-platform social gaming. Not putting all their eggs in one basket, Nexon has also founded the iNiative program which selected both Antic Entertainment and onetribe to receive $1 million in capital to put towards developing games for social networks. It’s still unclear as to who exactly is driving development, but Nexon has announced a Facebook bound version of MapleStory, aptly titled MapleStory Adventures.
And finally, on the console front, just last month, Nexon announced plans to bring their popular fighter, Dungeon Fighter Online to Xbox 360 users, available in English, German, French, Italian, Spanish, and Chinese.
Obviously, with so many plates spinning, Fast Company has, yet again, taken notice. Dungeon Fighter Online with it’s 200 million global registrants, and MapleStory (90 million worldwide registered users) are leading the charge, and the gleam of Fast Company’s eye. But it’s not just Nexon’s actual gaming titles that have garnered a nod from Fast Company. The organizations’ innovative business model surrounding their Game Cards which carry pre-determined amounts of NX, Nexon’s virtual currency, are available at more than 70,000 retailers across the US in 7-Eleven, Toys ‘R Us, and Gamestop outlets.
“While Nexon has had great success in Asia and North America, our efforts to expand our platform reach is a push to make Nexon a global gaming power,” said Nexon America CEO Daniel Kim in a statement. “To be named on the Fast Company list of Most Innovative Companies in Gaming two years in a row is truly such an honor for the entire organization. We look forward to many more years of offering the best gaming experience to our fans, whether that be PC, mobile or social network platforms.”
With an industry career spanning over a decade, Chung recently filled the shoes of Executive Vice President with Neowiz, one of Korea’s largest online gaming publishers, where he successfully brought the FIFA Online title to the Korean market. This project was in collaboration with Electronic Arts. If you’re starting to notice the heavy 
